Be a lot cooler if their weed worked.
Take Me Higher
Two pissed-off potheads in California are suing a local cannabis company for allegedly fibbing about the potency of its prerolled joints — and who wouldn't be mad about some weak flower?
The lawsuit, filed last week, accused pot peddling company DreamFields Brands of false advertising, intentional misrepresentation, and unjust enrichment, according to CBS News.
Namely, the two plaintiffs allege that DreamFields misrepresented the amount of THC in its product, the primary chemical in weed that gets you high.
In particular, their gripe was with a prerolled joint brand called a "Jeeter," which was advertised as having a THC content of 46 percent. If you know your weed, that's ludicrously high. For comparison, weed strains that are considered high in THC are usually between 22 to 28 percent. Much higher than that, and you start to border on kief territory, which is basically a powdery THC concentrate.
The Come Down
Unsurprisingly, independent lab testing cited in the lawsuit found that, in reality, the Jeeters only had a THC content between 23 to 27 percent, which is definitely a lot more feasible. But damn, if that isn't a discrepancy.
According to CNN's reporting, California law requires companies to clearly label the THC content of their cannabis products, and crucially, the labeled amount must be within 10 percent of the actual content.
If the lab results are accurate, DreamFields' products aren't even close to making the cut.
As weed becomes more ubiquitous and legalized, the regulation of the companies that sell it will have to catch up.
And so will weed newcomers as the stigma gradually fades away.
You might be tempted to write this whole fiasco off as just some salty stoners getting swindled. But in the broader context of things, as more people try weed who have no idea what they're getting into, we should at least make sure they're not getting outright conned by predatory companies.
After all, it'd be outrageous to allow alcohol to be sold with patently wrong proofs.
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