--- title: "Ah Yes, There’s Already an NFT Collection of Will Smith Slapping Chris Rock" description: "Will Smith's Academy Awards confrontation with comedian Chris Rock has already hit the dubious world of blockchain, with a coin and even NFT drop." date: "2022-03-29" modified: "2022-03-29" authors: - name: "Jon Christian" job_title: "Executive Editor" link: "https://futurism.com/authors/jonc" url: "https://futurism.com/the-byte/will-smith-slapping-nft" categories: - "Blockchain" - "Future Society" - "NFTs" tags: - "blockchain" - "nft" - "the digest" - "will smith" --- # Ah Yes, There’s Already an NFT Collection of Will Smith Slapping Chris Rock ![Will Smith's Academy Awards confrontation with comedian Chris Rock has already hit the dubious world of blockchain, with a coin and even NFT drop.]() *TOPSHOT - US actor Will Smith (R) slaps US actor Chris Rock onstage during the 94th Oscars at the Dolby Theatre in Hollywood, California on March 27, 2022. (Photo by Robyn Beck / AFP) (Photo by ROBYN BECK/AFP via Getty Images) \Image: Getty Images/Futurism\* ## Slap Chop Because it's 2022, and every meme and cringeworthy moment apparently deserves to be immortalized on the blockchain, it looks like actor Will Smith's [Academy Awards confrontation with comedian Chris Rock]() has already hit the dubious world of web3. As [spotted by *Fortune*](), there are already several projects cashing in on the drama. A [Will Smith Inu coin]() — translated into English, that's an aging and Elon Musk-inflected reference to [Dogecoin's mascot](), the dog breed known as a Shiba Inu — has already spiked more than a thousand percent in value since launching the morning after the Oscars. And even more on the pulse of contemporaneous cash grabs is a ["Will Smith Slap" collection of NFTs]() that's already moving serious volume. ## Beyond Parody Needless to say, it's tough to make an argument that either of those projects — or the countless similar also-rans that now [inevitably pop up]() after seemingly every splashy cultural moment — are bringing anything technologically or entrepreneurially new to the world of blockchain, business, or art. That's not to say that interesting blockchain projects don't exist. But on meme and current events-driven projects, buyer beware. After all, a new analysis showed that [the majority of NFT drops flop](). **More on NFTs:** [*NFT Buyers Furious After Art They Spent $70 Million on Turned Out to Be Completely Hideous*]() ## Author I'm responsible for editing, assigning, and scouting at Futurism, as well as occasionally writing for the site. That work involves keeping an eye on a wide range of narratives and issues, but over the past few years I've become increasingly interested in how AI is shaping the future of media, the web, and information itself. My day-to-day often involves collaborating on reporting and commentary projects bylined by my colleagues, but I try to find time to do my own reporting as well; stories I've broken for Futurism have been cited by publications including the New York Times, the Washington Post, the New Yorker, Wired, Ars Technica, New York Magazine, the Columbia Journalism Review, Bloomberg, and more. I grew up in Southern Vermont and attended Vanderbilt University. Prior to Futurism, I contributed to outlets including the Boston Globe, Vice, Wired, Slate, the Atlantic, the Outline, Ars Technica and more, and did stints in farming and food service. I currently live in Brooklyn, New York, and in my free time I enjoy pinball, word games, cycling, running, and music production. ### Author social links [Bluesky]()