---
title: "Tesla Is Now Selling Tequila in a Lightning-Shaped Bottle"
description: "Tesla's hottest new product is a bottle of tequila, shaped like a lightning bolt in a nod to the company's lineup of electric vehicles."
date: "2020-11-06"
modified: "2020-11-06"
authors:
  - name: "Jon Christian"
    job_title: "Executive Editor"
    link: "https://futurism.com/authors/jonc"
url: "https://futurism.com/the-byte/tesla-tequila-lightning-shaped-bottle"
categories:
  - "Advanced Transport"
  - "Tesla"
tags:
  - "elon musk"
  - "tequila"
  - "tesla"
  - "the digest"
---

# Tesla Is Now Selling Tequila in a Lightning-Shaped Bottle

![Tesla's hottest new product is a bottle of tequila, shaped like a lightning bolt in a nod to the company's lineup of electric vehicles.](<https://futurism.com/wp-content/uploads/2020/11/tesla-tequila-lightning-shaped-bottle.jpg>)
*\<em\>Image: Tesla/Futurism\</em\>*

## Tesla Tequila

Forget the Cybertruck — Tesla's hottest new product is a bottle of tequila, shaped like a lightning bolt.

The agave-based adult beverage is [listed for $250](<https://shop.tesla.com/product/tesla-tequila>) on Tesla's website, but it's already sold out just hours after debuting.

## Wacky Wares

Tesla makes its own cars, but it didn't distill its own tequila. Instead, according to the listing, it outsourced the production and fulfillment to Nosotros Tequila and Speakeasy Co, respectively.

It's not the first oddball listing on the Tesla store, which has previously listed jokey products ranging from [gym shorts](<https://futurism.com/the-byte/tesla-naughty-short-shorts>) to [surfboards](<https://www.fastcompany.com/90210856/a-surfer-on-teslas-1500-surfboard-dumb>).

## Elon's Angle

The company's mercurial CEO, Elon Musk, has remained mostly quiet about the tequila. He did, however, retweet a [2018 post](<https://twitter.com/elonmusk/status/980566116614291456>) in which he joked about Tesla going bankrupt — and nodded to the concept of Tesla-branded booze.

"Elon was found passed out against a Tesla Model 3, surrounded by 'Teslaquilla' bottles, the tracks of dried tears still visible on his cheeks," read the tweet.

**READ MORE:** [Tesla Tequila](<https://shop.tesla.com/product/tesla-tequila>) \[Tesla\]

**More on Tesla:** [*Here’s Why Tesla Is Selling Naughty Short-Shorts*](<https://futurism.com/the-byte/tesla-naughty-short-shorts>)

## Author
I'm responsible for editing, assigning, and scouting at Futurism, as well as occasionally writing for the site. That work involves keeping an eye on a wide range of narratives and issues, but over the past few years I've become increasingly interested in how AI is shaping the future of media, the web, and information itself. My day-to-day often involves collaborating on reporting and commentary projects bylined by my colleagues, but I try to find time to do my own reporting as well; stories I've broken for Futurism have been cited by publications including the New York Times, the Washington Post, the New Yorker, Wired, Ars Technica, New York Magazine, the Columbia Journalism Review, Bloomberg, and more. I grew up in Southern Vermont and attended Vanderbilt University. Prior to Futurism, I contributed to outlets including the Boston Globe, Vice, Wired, Slate, the Atlantic, the Outline, Ars Technica and more, and did stints in farming and food service. I currently live in Brooklyn, New York, and in my free time I enjoy pinball, word games, cycling, running, and music production.

### Author social links  
[Bluesky](<https://bsky.app/profile/jonchristian.net>)