--- title: "Sweden Invents Flat Pack Car" description: "A new Stockholm, Sweden-based startup called Luvly has unveiled a new car that can be delivered in flat pack form." date: "2023-10-10" modified: "2023-10-10" authors: - name: "Victor Tangermann" job_title: "Senior Editor" link: "https://futurism.com/authors/victor" url: "https://futurism.com/the-byte/sweden-invents-flat-pack-car" categories: - "Advanced Transport" tags: - "evs" - "sweden" - "the digest" --- # Sweden Invents Flat Pack Car ![A new Stockholm, Sweden-based startup called Luvly has unveiled a new car that can be delivered in flat pack form.]() *\Image: Luvly\* ## Flat Camry Swedish furniture house IKEA has become internationally recognized for its space-saving and highly affordable flat pack furniture that you can assemble yourself after buying. Now, one manufacturer is attempting to apply a similar model to the automobile. A new Stockholm-based startup called Luvly has unveiled a new car that can be shipped in flat pack form. The result is what the company is calling the Luvly O, an adorable 992-pound electric two-seater "microcar," with a range of 62 miles and a top speed of 55 mph. The key difference from Ikea, unfortunately? While it can easily fit in the back of a truck in its disassembled form, it needs to be put together by an actual car plant before it can be delivered to customers, as [*CNN* points out]() — and that shouldn't be surprising, considering safety standards and regulations. ## Some Assembly Required While you won't be crowding over a complicated instruction manual, Luvly CEO Håkan Lutz told *CNN* that IKEA was still hugely influential in the development of the Luvly O, saying that the startup aims to do what the furniture company did for the automobile industry, offering "good enough quality and very nice design, cheaply and efficiently for everybody." Speaking of affordability, the company is aiming for the Luvly O — which is still in the prototype stage — to cost around $10,500 when it goes on sale next year. The O's frame is made out of padded aluminum and plastic foam, designed to absorb forces in the event of a collision. The battery is swappable as well, greatly enhancing its usefulness to the daily commuter. "For light vehicles to compete with cars, and hopefully out-compete cars, they must be safe," Lutz told *CNN*. "People will not accept that you switch from driving an SUV to driving what is essentially a scooter with a shell." **More on microcars:** *[Jaw-Dropping Electric Mini Racer Accelerates to 62 MPH In Less Than a Second]()* ## Author I've been at Futurism since 2017, where my role has evolved to encompass design, writing, and increasingly editing. I've always been fascinated by space exploration and advanced transportation, which I've leaned into by interviewing luminaries in those fields while closely following the dimensions of policy and regulation that allow next-generation projects to succeed -- or, sometimes, to fail. I'm also keenly interested in the effects of generative AI on society, policies, and democratic institutions, as well as clean energy, physics and biology, and the vagaries of tech leadership. My work for Futurism has been cited by publications including Ars Technica, Gizmodo, PC Magazine, Jalopnik, Fox News, and the New York Post. I spent my childhood living in locations including Manila, the Philippines, and Geneva, Switzerland, attended McGill University, and now live in Toronto, Canada. Before Futurism I worked at AskMen and a small photography studio. In my free time, I'm an avid gardener, foodie, and craft beer lover, as well as a maker of artisanal hot pepper sauces. I have a magnificent dog named Freida. ### Author social links [Bluesky]()