---
title: "Matt Damon Says He Only Did That Crypto Super Bowl Ad Because He’s Brave and Selfless"
description: "Listen up: the only reason Matt Damon even did those Crypto.com ads for the 2022 Super Bowl was to raise money for his charity, ok?"
date: "2023-03-31"
modified: "2023-03-31"
authors:
  - name: "Noor Al-Sibai"
    job_title: "Senior Staff Writer"
    link: "https://futurism.com/authors/nooralsibai.md"
url: "https://futurism.com/the-byte/matt-damon-brave-selfless-crypto"
categories:
  - "Blockchain"
  - "Cryptocurrency"
  - "Future Society"
tags:
  - "crypto.com"
  - "matt damon"
  - "super bowl"
  - "the digest"
---

# Matt Damon Says He Only Did That Crypto Super Bowl Ad Because He’s Brave and Selfless

![Listen up: the only reason Matt Damon even did those Crypto.com ads for the 2022 Super Bowl was to raise money for his charity, ok?](<https://futurism.com/wp-content/uploads/2023/03/matt-damon-brave-selfless-crypto.jpg>)
*\<em\>Image: Albert L. Ortega via Getty / Futurism\</em\>*

## Them Apples

Listen up, peons: the only reason Boston's second-biggest movie star Matt Damon even did that Crypto.com ad for the 2022 Super Bowl was to raise money for his charity, capiche?

In an [interview with the *Associated Press*](<https://www.youtube.com/watch?v=ALe-NjAlLaM>), Damon [opened up](<https://futurism.com/the-byte/crypto-shilling-celebs-silent.md>) about his now-infamous "fortune favors the brave" ad from last year's big game and insisted that the "story behind" it had everything to do with philanthropy.

According to the "Bourne Identity" star, the prior year had been a "down" one at Water.org, his microgrant charity that helps people in the developing world access clean water and sanitation products. So when he was offered a still-undisclosed amount from the Singapore-based crypto barons, he jumped at the chance — but for charity, of course!

"I did that commercial in an attempt to raise money for Water.org," Damon told the *AP* while on the red carpet for some event in Los Angeles earlier this week, adding that he gave his "whole salary" to the org.

## Back Scratcher

The actor also said that Crypto.com also donated a cool $1 million to Water.org — seriously, what's up with including the whole ".com" and ".org" in the branding for both of these? — and as [*Bloomberg* reported back in 2021](<https://www.bloomberg.com/news/articles/2021-10-28/matt-damon-to-promote-crypto-com-in-race-to-attract-new-users?sref=YfHlo0rL#xj4y7vzkg>), that donation did, in fact, happen.

"I have a lot of gratitude for what they did for our foundation," Damon said.

While we're sure the "Good Will Hunting" star is sincere, we prefer the thanks issued in the top comment left under [*AP*'s YouTube video](<https://www.youtube.com/watch?v=ALe-NjAlLaM>) of the interview.

"Thank you Matt Damon," the comment reads, "for helping people lose their money."

**More on crypto:** [*FTX Founder Suffers Personal Nightmare as Courts Cut Him Off From League of Legends*](<https://futurism.com/the-byte/sbf-ftx-courts-cut-off-league-of-legends.md>)

## Author
At Futurism, I've often been drawn to unpacking the narratives that underlie technological, scientific and medical progress, with a special interest in areas of conflict and ambiguity that end up setting agendas and steering the fates of both elites and the hoi polloi. I'm a committed generalist, but I often find myself returning to work involving NASA and the private space sector, the effects of AI on media and society, and the mechanics of the pharmaceutical industry, with a specific focus on the spread of GLP-1 drugs like Ozempic and Wegovy. Prior to Futurism, I worked for publications ranging from Media Matters and Truthdig to Raw Story and Bustle. I'm also the author of "Myspace Scene Queens," a 2024 title in Instar Books' acclaimed "Remember the Internet" series. My work at Futurism has been cited by outlets including the New Yorker, Slate, Nieman Lab, the Verge, the MIT Technology Review, the Sunday Times, and the Daily Beast. I grew up in North Carolina, attended the University of North Carolina at Asheville, and now live in Brooklyn, New York. In my free time, I'm an avid reader and music fan; you can probably find me at a local poetry reading, concert, underground rave, or DJ set. I'm the proud parent of an ineffable orange cat named Mee-Mow.

### Author social links  
[Bluesky](<https://bsky.app/profile/noorfromfuturism.bsky.social>)