---
title: "Frats Are Signing “Exclusive Contracts” to Use Tinder or Bumble"
description: "Fraternities at Unversity of Texas are signing contracts with Tinder or Bumble to promote the app on campus in exchange for sponsored parties."
date: "2019-08-14"
modified: "2019-08-14"
authors:
  - name: "Dan Robitzski"
    link: "https://futurism.com/authors/danrobitzski"
url: "https://futurism.com/the-byte/frats-signing-contracts-tinder-bumble"
categories:
  - "Future Society"
tags:
  - "bumble"
  - "the digest"
  - "tinder"
---

# Frats Are Signing “Exclusive Contracts” to Use Tinder or Bumble

![Fraternities at Unversity of Texas are signing contracts with Tinder or Bumble to promote the app on campus in exchange for sponsored parties.](<https://futurism.com/wp-content/uploads/2019/08/frats-are-signing-exclusive-contracts-to-use-tinder-or-bumble.jpg>)
*\<em\>Image: Victor Tangermann\</em\>*

## Swiping In

Dating apps Tinder and Bumble are quietly partnering with fraternities at University of Texas, signing "exclusive contracts" that bring the frats more money in exchange for promoting the app to fellow students.

That promotion has taken the form of requiring students to download the app before being let into a party, where the frat would get a commission per download, [according to *Houston Chronicle*](<https://www.houstonchronicle.com/news/politics/texas/article/Tinder-or-Bumble-dating-profile-required-for-14301643.php>) — a weird monetization of college culture in the age of online dating.

## Paid Partnership

An anonymous frat member told *Houston Chronicle* that the deal was mutually beneficial: a frat that signs up to be a Tinder or Bumble house gets more money, branded gear, and sponsored parties. In exchange, the dating apps [get guaranteed growth](<https://futurism.com/the-byte/algorithm-detects-online-dating-scams>) in their target demographics.

But neither app would clarify to *Houston Chronicle* the extent to which they had partnered with college students or Greek life organizations.

"I think parents would want to know this," Joell McNew, president of the University of Texas community safety organization Safehorns, told *Houston Chronicle*. "It's an awareness issue. We're still parents, regardless of how old you are."

**READ MORE:** [Tinder, Bumble dating profiles required for entry at some Texas frat parties](<https://www.houstonchronicle.com/news/politics/texas/article/Tinder-or-Bumble-dating-profile-required-for-14301643.php>) \[*Houston Chronicle*\]

**More on Tinder:** *[Russia Demands Tinder Turn Over Users' Sexts, Pics](<https://futurism.com/the-byte/russian-tinder-share-data>)*

## Author
Dan Robitzki is a senior reporter for Futurism, where he likes to cover AI, tech ethics, and medicine. He spends his extra time fencing and streaming games from Los Angeles, California.

### Author social links  
[Twitter](<https://x.com/danrobitzski>)