--- title: "Elon Musk Wants to Turn Twitter Into a Dating App" description: "As part of his vision for turning Twitter into an \"everything app,\" billionaire Elon Musk says he wants to launch dating features." date: "2023-11-02" modified: "2023-11-02" authors: - name: "Maggie Harrison Dupré" job_title: "Senior Staff Writer" link: "https://futurism.com/authors/mharrison" url: "https://futurism.com/the-byte/elon-musk-twitter-x-dating-app" categories: - "Elon Musk" - "Future Society" - "The Industrialists" tags: - "elon musk" - "social media" - "the digest" - "twitter" --- # Elon Musk Wants to Turn Twitter Into a Dating App ![As part of his vision for turning Twitter into an "everything app," billionaire Elon Musk says he wants to launch dating features.]() *SpaceX, X (formerly known as Twitter), and Tesla CEO Elon Musk reacts during the UK Artificial Intelligence (AI) Safety Summit at Bletchley Park, in central England, on November 1, 2023. (Photo by Leon Neal / POOL / AFP) (Photo by LEON NEAL/POOL/AFP via Getty Images) \Image: LEON NEAL/POOL/AFP via Getty Images\* ## Billionaire Matchmaker Elon Musk doesn't just want your [finances](). He wants a hand in your dating life, too. Last week, to celebrate its one-year anniversary of Musk ownership, Twitter — or X, as it's now called — held a rare and wide-ranging all-hands meeting. As a [full transcript of the meeting shared by *The Verge* shows](), Musk, who spoke for the majority of the meeting, used most of the 45-minute assembly to discuss his grander vision for X as a future "everything app." That vision, he told staff, includes gaining control over X users' "financial lives" via an extensive in-app banking network, replacing platforms like YouTube and LinkedIn, and introducing a video call feature like Apple's FaceTime. And he *also*, apparently, wants to turn X into a dating app — you know, because all of us want to put our romantic lives in the hands of a [thrice-divorced](), [red-pilled]() billionaire obsessed with having [scores of babies](). "Obviously, I found someone and friends of mine have found people on the platform," Musk told X staffers, according to the transcript, adding that "you can tell if you're a good match based on what they write." "So, X Dating around the corner then?" X CEO Linda Yaccarino — who spoke very sparsely during the meeting — cut in. "Yeah," Musk responded, according to the transcript. "There's already some stuff happening to some degree. But I think we might be able to improve the dating situation." ## Burnt Hair Seduction Musk's push for the dating feature hinged strongly on the idea on the "discovery" aspect of dating. Basically, he says, it's hard to find like-minded people — and to him, a user's Twitter history might solve that problem. "Part of it is how do you discover interesting people?" the billionaire pondered. "Discovery is tough." On the one hand, it's true that couples meet on social media all the time; prior to the advent of apps like Twitter and Instagram, the concept of "sliding into the DMs" didn't exist. What's unclear, however, is how X might accomplish the very tall task of distilling a Twitter user's history into an effective matchmaking algorithm that people actually use. After all, when was the last time that any of us [thought about Facebook Dating]()? (Yes, [it apparently still exists]().) Look, Musk isn't the first billionaire who's set his eyes on monetizing wide-ranging access to day-to-day human life. But Silicon Valley has been [chasing the White Whale of the "everything app" for a while](), and though we could see a few of the remaining Elon stans out there spritzing on a hit of that [sweet sweet Burnt Hair]() perfume and hitting X Dating's proverbial streets, we're just not sure that Musk's "everything" dream is ripe for a wider audience. ****More on Twitter:**** [*Elon Musk Desperately Wants Control Over Your Personal Finances*]() ## Author At Futurism, I've reported extensively on the rise of AI as a cultural and business force shaping the media industry, and more broadly how those dynamics are changing how we all consume and share information and relate to one another. I'm also fascinated by public health policy and ethics, the role of emerging tech in politics and governance — and the powerful people and forces at those intersections — climate change, and the environment. My investigation on Sports Illustrated's use of AI-generated authors with fictional biographies won a 2024 Mirror Award for "Best Story on Media Coverage of Artificial Intelligence in Journalism and the Media" from Syracuse University's SI Newhouse School, I contributed to Niemen Lab's 2025 Predictions for Journalism series, and I've discussed my work for Futurism during appearances on NPR, CNN, the BBC, the CBC, and more. I grew up in rural Pennsylvania and attended the University of Massachusetts Amherst, where I played Division I field hockey for the Minutewomen as a midfielder. Since then, I've lived in New Orleans, Louisiana and Manhattan, New York. I spend my free time running, reading, perusing archival fashion, and searching for the world’s best negroni. I also have a debonair tuxedo cat, Westley, who's named after "The Princess Bride." ### Author social links [Bluesky]()