---
title: "Elon Musk May Actually Kill Twitter For Real This Time"
description: "If killing X-formerly-Twitter was always Elon Musk's plan, he might soon be successful if he starts charging everyone to use it."
date: "2023-09-19"
modified: "2023-09-19"
authors:
  - name: "Noor Al-Sibai"
    job_title: "Senior Staff Writer"
    link: "https://futurism.com/authors/nooralsibai"
url: "https://futurism.com/the-byte/elon-musk-kill-twitter-fee"
categories:
  - "Elon Musk"
  - "Future Society"
  - "The Industrialists"
tags:
  - "elon musk"
  - "social media"
  - "the digest"
  - "twitter"
---

# Elon Musk May Actually Kill Twitter For Real This Time

![If killing X-formerly-Twitter was always Elon Musk's plan, he might soon be successful if he starts charging everyone to use it.](<https://futurism.com/wp-content/uploads/2023/09/elon-musk-kill-twitter.jpg>)
*\<em\>Image: Getty / Futurism\</em\>*

## Small Fee

If killing X-formerly-Twitter was owner Elon Musk's goal all along, as some [have](<https://medium.com/fuck-niches/is-elon-musk-deliberately-killing-twitter-20b0919b9d39>) [suggested](<https://twitter.com/OwenJones84/status/1675551658401492992>), he may be about to drive the final death knell with his purported plan to start charging everyone a fee to use the site.

During a [live-streamed talk](<https://techcrunch.com/2023/09/18/elon-musk-says-x-will-charge-users-a-small-monthly-payment-to-use-its-service/>) with Israeli Prime Minister Benjamin Netanyahu, of all people, Musk revealed that he may implement "a small monthly payment" to use the site — a re-floating of the owner's idea last fall to [put the whole site behind a paywall](<https://www.platformer.news/p/musk-discusses-putting-all-of-twitter>).

"It’s the only way I can think of to combat vast armies of bots," Musk told Netanyahu. "Because a bot costs a fraction of a penny — call it a tenth of a penny — but even if it has to pay… a few dollars or something, the effective cost of bots is very high."

Combatting bots is all fine and good, but the concept of enough users paying for Twitter to remedy the problem sounds pretty far-fetched, to say the least, given that expert estimates in mid-August suggested that only [827,000 people have subscribed](<https://mashable.com/article/x-premium-twitter-blue-subscriptions-creator-monetization-program>) to the social network's current paid service. That's a paltry percentage of the 540 million monthly users on the platform Musk himself [touted at the end of July](<https://www.reuters.com/business/media-telecom/musk-says-x-monthly-users-reach-new-high-2023-07-28/>).

## Final Straw?

Though he didn't offer up how much the fee would be, the mercurial business magnate promised it would be a "small amount of money." At the same time, there's arguably no price tag small enough to retain the many users who have been toying with the idea for many months of leaving the site altogether.

"I’ll pay for oxygen before I pay for this app, there's just no way I'm sticking around to subscribe to Twitter," [one user posted](<https://twitter.com/TraceyManus/status/1704015553868775531>).

Others took a more humorous approach.

"I would be willing to pay a small fee for Twitter," [another user wrote](<https://twitter.com/MintRoyale/status/1704119828800327767>), "on the condition that \[Musk\] hands it over to Dolly Parton and walks away and she deletes his account."

As [others](<https://twitter.com/tashpocket/status/1703825817766093084>) [still](<https://twitter.com/freedomonfire/status/1703950852556296260>) [noted](<https://twitter.com/euro_bruno/status/1703866924973654378>), implementing universal subscriptions wouldn't solve the social network's bot problem because spammers are, it appears, [already paying to use the site](<https://futurism.com/twitter-verifying-accounts-ai-faces>).

That's not to mention the fact that Musk still has to find a meaningful way to stop his social media company from [hemorrhaging money](<https://futurism.com/the-byte/brands-horrified-twitter-ads-nazi-posts>).

In many ways, the site formerly known as Twitter has been a raging dumpster fire ever since Musk bought it nearly a year ago — and there's a good chance it will turn into a full-on inferno if he forces every user to pay for it.

**More on Musk:** [*Free Speech Fundamentalist Elon Musk Mass Fired Staff for Saying Mean Things About Him*](<https://futurism.com/the-byte/free-speech-elon-musk-fired-staff-mean>)

## Author
At Futurism, I've often been drawn to unpacking the narratives that underlie technological, scientific and medical progress, with a special interest in areas of conflict and ambiguity that end up setting agendas and steering the fates of both elites and the hoi polloi. I'm a committed generalist, but I often find myself returning to work involving NASA and the private space sector, the effects of AI on media and society, and the mechanics of the pharmaceutical industry, with a specific focus on the spread of GLP-1 drugs like Ozempic and Wegovy. Prior to Futurism, I worked for publications ranging from Media Matters and Truthdig to Raw Story and Bustle. I'm also the author of "Myspace Scene Queens," a 2024 title in Instar Books' acclaimed "Remember the Internet" series. My work at Futurism has been cited by outlets including the New Yorker, Slate, Nieman Lab, the Verge, the MIT Technology Review, the Sunday Times, and the Daily Beast. I grew up in North Carolina, attended the University of North Carolina at Asheville, and now live in Brooklyn, New York. In my free time, I'm an avid reader and music fan; you can probably find me at a local poetry reading, concert, underground rave, or DJ set. I'm the proud parent of an ineffable orange cat named Mee-Mow.

### Author social links  
[Bluesky](<https://bsky.app/profile/noorfromfuturism.bsky.social>)