--- title: "Watch Deepfaked Mark Zuckerberg Rant About How He Controls You" description: "UK artists Bill Posters and Daniel Howe, with the help of ad agency Canny, just uploaded a video of a deepfaked Mark Zuckerberg to Instagram." date: "2019-06-11" modified: "2019-06-11" authors: - name: "Victor Tangermann" job_title: "Senior Editor" link: "https://futurism.com/authors/victor" url: "https://futurism.com/the-byte/deepfake-mark-zuckerberg-video" categories: - "Future Society" tags: - "deepfake" - "facebook" - "mark zuckerberg" - "the digest" --- # Watch Deepfaked Mark Zuckerberg Rant About How He Controls You ![UK artists Bill Posters and Daniel Howe, with the help of ad agency Canny, just uploaded a video of a deepfaked Mark Zuckerberg to Instagram.]() *\Image: Bill Posters\* ## Omnipotent Zuck UK artists Bill Posters and Daniel Howe, with the help of ad agency Canny, just [uploaded a video]() of a deepfaked Mark Zuckerberg to Instagram. The video has a grim message, reminiscent of "Black Mirror": Zuckerberg, the all-powerful, rants about how he holds control over billions of people. "Imagine this for a second: One man, with total control of billions of people's stolen data, all their secrets, their lives, their futures," the faked Zuckerberg says in the video. "I owe it all to Spectre. Spectre showed me that whoever controls the data, controls the future." The idea really puts the platform's policies to the test — and it's almost like the artists' wishes were heard: a copy of the video was [removed from Instagram]() shortly after it was uploaded. The original video, below, is still up at the time of writing. The news comes after Facebook [declined to delete]() a deceptively edited video of House Speaker Nancy Pelosi last month. https://www.instagram.com/p/ByaVigGFP2U/ Ad agency Canny has created other deepfake videos, including of [Kim Kardashian]() and Donald Trump. The videos were part of an art installation called ["Spectre"]() that opened last month. ## Follow the Leader The title of the video — "we're increasing transparency on ads" reads the faked ticker — may be a way to get around Instagram's filters, making it look like a regular news segment. The artists took a video from September 2017 of Zuckerberg giving a speech about Russian election interference on Facebook, as [*Vice* points out](), and turned it into a manifesto of sovereign power using Canny's CannyAI video dialogue replacement tech. **READ MORE:** [This Deepfake of Mark Zuckerberg Tests Facebook’s Fake Video Policies]() \[*Vice*\] **More on deepfakes:** [Terrifying Deepfake AI Alters Vids to Match Your Transcript Edits]() ## Author I've been at Futurism since 2017, where my role has evolved to encompass design, writing, and increasingly editing. I've always been fascinated by space exploration and advanced transportation, which I've leaned into by interviewing luminaries in those fields while closely following the dimensions of policy and regulation that allow next-generation projects to succeed -- or, sometimes, to fail. I'm also keenly interested in the effects of generative AI on society, policies, and democratic institutions, as well as clean energy, physics and biology, and the vagaries of tech leadership. My work for Futurism has been cited by publications including Ars Technica, Gizmodo, PC Magazine, Jalopnik, Fox News, and the New York Post. I spent my childhood living in locations including Manila, the Philippines, and Geneva, Switzerland, attended McGill University, and now live in Toronto, Canada. Before Futurism I worked at AskMen and a small photography studio. In my free time, I'm an avid gardener, foodie, and craft beer lover, as well as a maker of artisanal hot pepper sauces. I have a magnificent dog named Freida. ### Author social links [Bluesky]()