--- title: "CEO Roasts Human Workers He Fired and Replaced With ChatGPT" description: "Earlier this year, a CEO of an e-commerce platform replaced his customer service team with OpenAI's ChatGPT. He has no regrets." date: "2023-10-04" modified: "2023-10-04" authors: - name: "Victor Tangermann" job_title: "Senior Editor" link: "https://futurism.com/authors/victor" url: "https://futurism.com/the-byte/ceo-roasts-human-workers-he-fired-and-replaced-with-chatgpt" categories: - "Artificial Intelligence" - "OpenAI" tags: - "chatgpt" - "job automation" - "OpenAI" - "the digest" --- # CEO Roasts Human Workers He Fired and Replaced With ChatGPT ![Earlier this year, a CEO of an e-commerce platform replaced his customer service team with OpenAI's ChatGPT. He has no regrets.]() *\Image: Getty / Futurism\* ## No-Brainer Earlier this year, Suumit Shah, a 31-year-old CEO of an Indian e-commerce platform called Dukaan, [fired the vast majority]() of the humans making up his company's customer service team — and replaced them with an in-house chatbot powered by OpenAI's ChatGPT. Strikingly, Shah is now roasting his former human workers, saying the bot simply does a much better job than they did, and at a fraction of the price. "It was \[a\] no-brainer for me to replace the entire team with a bot," he [told the *Washington Post*](), "which is like 100 times smarter, who is instant, and who cost me like 100th of what I used to pay to the support team." It's an unusually brazen approach to [replacing human labor]() with AI chatbots, a dystopian future that's seemingly [creeping ever closer](). Instead of making vague promises about AI changing *how* we work, as many AI purveyors have, Shah has chosen the scorched Earth approach — and it's entirely possible other entrepreneurs will follow suit, if they haven't already. ## Job Evisceration Ever since AI chatbots have exploded onto the scene late last year, companies have increasingly been looking for ways to cut costs using the tech. That could come down hard on call centers, as *WaPo* points out. Parts of the world, particularly India and the Philippines, could soon be hit with a tidal wave of job losses as companies turn to chatbots instead of human workers. "You will... end up seeing a lot of jobs be eviscerated," Sharad Sharma, co-founder of the non-profit iSPIRT Foundation, told the newspaper. "And the fewer jobs that will remain will be different kinds of jobs." Earlier this year, Filipino senator Imee Marcos [warned in a statement]() that "AI is developing faster than most people can comprehend and is threatening to take away jobs and turn employment growth upside down." Meanwhile, Shah is sticking to his guns and has since developed a new product designed to help other companies transition to using chatbots instead of humans. Reckless evisceration of human livelihoods — or a meaningful boost to productivity? Unless we figure out a way for displaced workers to survive, the future is looking bleak. **More on job automation:** *[These Are the Jobs Most Vulnerable to AI, Researchers Say]()* ## Author I've been at Futurism since 2017, where my role has evolved to encompass design, writing, and increasingly editing. I've always been fascinated by space exploration and advanced transportation, which I've leaned into by interviewing luminaries in those fields while closely following the dimensions of policy and regulation that allow next-generation projects to succeed -- or, sometimes, to fail. I'm also keenly interested in the effects of generative AI on society, policies, and democratic institutions, as well as clean energy, physics and biology, and the vagaries of tech leadership. My work for Futurism has been cited by publications including Ars Technica, Gizmodo, PC Magazine, Jalopnik, Fox News, and the New York Post. I spent my childhood living in locations including Manila, the Philippines, and Geneva, Switzerland, attended McGill University, and now live in Toronto, Canada. Before Futurism I worked at AskMen and a small photography studio. In my free time, I'm an avid gardener, foodie, and craft beer lover, as well as a maker of artisanal hot pepper sauces. I have a magnificent dog named Freida. ### Author social links [Bluesky]()