--- title: "The FDA Is Reportedly About to Shut Down JUUL" description: "The Food and Drug Administration is getting ready to boot the popular e-cigarette company out of the US market, The Wall Street Journal reports." date: "2022-06-22" modified: "2022-06-22" authors: - name: "Victor Tangermann" job_title: "Senior Editor" link: "https://futurism.com/authors/victor" url: "https://futurism.com/neoscope/fda-reportedly-shutting-down-juul" categories: - "Developments" - "Health & Medicine" tags: - "e-cigarettes" - "juul" - "nicotine" - "tobacco" --- # The FDA Is Reportedly About to Shut Down JUUL ![The Food and Drug Administration is getting ready to boot the popular e-cigarette company out of the US market, The Wall Street Journal reports.]() *\Image: JUUL\* It could soon be over for JUUL, at least in the United States. The Food and Drug Administration is getting ready to boot the popular e-cigarette company out of the US market, [*The Wall Street Journal* reports](). An announcement is expected as early as Wednesday, according to the *WSJ*'s sources, in the culmination of a two-year-long investigation into the company. JUUL, one of the most popular vaping brands in the country, offers a number of different menthol- and tobacco-based products that vaporize the nicotine instead of burning it, with proponents arguing it's a great way to quit smoking traditional cigarettes. The reality, though, is that the tech may actually be getting far more people — teens in particular — hooked on nicotine. The company has increasingly come under fire from regulators and lawmakers after being accused of intentionally [marketing their products to minors](). New data also shows e-cigarettes could come with some [serious side effects]() to health. And that's bad news: according to [a study]() published last month, [more than one million youth]() in the US aged between 14 and 17 became new daily tobacco users within a single two year period. The FDA [already banned]() the sale of all sweet and fruit-flavored e-cigarette cartridges back in early 2020. The JUUL ban may not mark the end of the e-cigarette trend in the country. Its biggest rivals could soon overtake the rest of the tobacco-based e-cigarette market, the *WSJ* reports. The e-cigarette maker will also still have the option of appealing the FDA's decision in court, but only time will tell whether this FDA decision sticks. **READ MORE:** [FDA to Order Juul E-Cigarettes off U.S. Market]() \[*The Wall Street Journal*\] **More on Juul:** *[JUUL Got a Million American Kids Hooked on Nicotine]()* ## Author I've been at Futurism since 2017, where my role has evolved to encompass design, writing, and increasingly editing. I've always been fascinated by space exploration and advanced transportation, which I've leaned into by interviewing luminaries in those fields while closely following the dimensions of policy and regulation that allow next-generation projects to succeed -- or, sometimes, to fail. I'm also keenly interested in the effects of generative AI on society, policies, and democratic institutions, as well as clean energy, physics and biology, and the vagaries of tech leadership. My work for Futurism has been cited by publications including Ars Technica, Gizmodo, PC Magazine, Jalopnik, Fox News, and the New York Post. I spent my childhood living in locations including Manila, the Philippines, and Geneva, Switzerland, attended McGill University, and now live in Toronto, Canada. Before Futurism I worked at AskMen and a small photography studio. In my free time, I'm an avid gardener, foodie, and craft beer lover, as well as a maker of artisanal hot pepper sauces. I have a magnificent dog named Freida. ### Author social links [Bluesky]()