---
title: "Meet The World’s First AI News Anchor"
description: "Chinese state media agency Xinhua just revealed the world's first \"AI anchor.\" But it's not going to fool anybody."
date: "2018-11-08"
modified: "2018-11-08"
authors:
  - name: "Victor Tangermann"
    job_title: "Senior Editor"
    link: "https://futurism.com/authors/victor"
url: "https://futurism.com/meet-the-worlds-first-ai-news-anchor"
categories:
  - "Artificial Intelligence"
tags:
  - "artificial intelligence"
  - "broadcasting"
  - "china"
---

# Meet The World’s First AI News Anchor

![Chinese state media agency Xinhua just revealed the world's first "AI anchor." But it's not going to fool anybody.](<https://futurism.com/wp-content/uploads/2018/11/worlds-first-ai-news-anchor.jpg>)
*\<em\>Image: Xinhua\</em\>*

## Robotic Delivery

No jobs are safe from automation — not even reading the news on TV.

China's state media agency *Xinhua* just revealed the first "AI anchor" that can talk, move, and act like a real human news anchor. It also revealed an English version of its new AI anchor that you can check out in the video below:

https://youtu.be/GAfiATTQufk

## Video Star

Xinhua created the anchor in collaboration with search engine company Sogou.com. They fed live broadcasting videos to an algorithm to teach the AI anchor to speak. According to a *Xinhua* [blog post](<http://www.xinhuanet.com/english/2018-11/08/c_137591813.htm>), the AI was created to reduce "news production costs," and improve efficiency.

The anchor's movement seems very fluid and life-like, and visually it's really [only the mouth](<https://www.theverge.com/2018/11/8/18074806/ai-news-anchor-china-xinhua-digital-composite>) that gives away the illusion as *The Verge* points out.

But the English anchor's *speech* leaves a lot to be desired. We've seen artificial voices fool humans over the phone before with Google's [Duplex technology](<https://futurism.com/google-assistant-booked-haircut-duplex>) — but this particular instance isn't going to fool anybody. While it's based on a real English-speaking news anchor, the voice still sounds very robotic, and awkward.

## Cost Cutting

Taking the human element out of news broadcasting might reduce costs, but isn't bound to make it any more engaging. Listening to a monotonous robot drone on about world trade and politics doesn't really sound like the utopian future we're all hoping for.

But considering the speed at which machine learning and AI is developing, it's not hard to imagine a future where AI anchors are going to be indistinguishable from the real thing — for better or for worse.

**READ MORE**: [China’s state-run press agency has created an ‘AI anchor’ to read the news](<https://www.theverge.com/2018/11/8/18074806/ai-news-anchor-china-xinhua-digital-composite>) \[*The Verge*\]

**More on AI news**: A New Contest Is Looking For AI That Can Fix How We Get Our News

## Author
I've been at Futurism since 2017, where my role has evolved to encompass design, writing, and increasingly editing. I've always been fascinated by space exploration and advanced transportation, which I've leaned into by interviewing luminaries in those fields while closely following the dimensions of policy and regulation that allow next-generation projects to succeed -- or, sometimes, to fail. I'm also keenly interested in the effects of generative AI on society, policies, and democratic institutions, as well as clean energy, physics and biology, and the vagaries of tech leadership. My work for Futurism has been cited by publications including Ars Technica, Gizmodo, PC Magazine, Jalopnik, Fox News, and the New York Post. I spent my childhood living in locations including Manila, the Philippines, and Geneva, Switzerland, attended McGill University, and now live in Toronto, Canada. Before Futurism I worked at AskMen and a small photography studio. In my free time, I'm an avid gardener, foodie, and craft beer lover, as well as a maker of artisanal hot pepper sauces. I have a magnificent dog named Freida.

### Author social links  
[Bluesky](<https://bsky.app/profile/vtanger.bsky.social>)