--- title: "Google Issues Warning About AI-Generated Content About Health and Finance" description: "Google is warning netizens to watch out for AI-generated content regarding \"health, civic, or financial information.\" So, you know, the important things." date: "2023-02-08" modified: "2023-02-08" authors: - name: "Maggie Harrison Dupré" job_title: "Senior Staff Writer" link: "https://futurism.com/authors/mharrison" url: "https://futurism.com/google-issues-warning-about-ai-generated-content-about-health-and-finance" categories: - "Artificial Intelligence" - "Finance" - "Future Society" - "Google" tags: - "ai" - "artificial intelligence" - "generative ai" - "Google" --- # Google Issues Warning About AI-Generated Content About Health and Finance ![Google is warning netizens to watch out for AI-generated content regarding "health, civic, or financial information." So, you know, the important things.]() *\Image: Getty / Futurism\* Amid Google's preparation to launch its own [chatbot-integrated search feature]() — a major push to compete with [Microsoft's ChatGPT-integrated Bing]() — the search giant has quietly issued some new warnings regarding publishers looking to run AI-generated content. Specifically, Google is warning outlets that there'll be extra scrutiny from its search team on AI-generated content regarding "health, civic, or financial information." So, basically, areas where you *really* want to get things right. "These issues exist in both human-generated and AI-generated content," [reads the new Google FAQ](), speaking specifically to "AI content that potentially propagates misinformation or contradicts consensus on important topics." "However content is produced, our systems look to surface high-quality information from reliable sources, and not information that contradicts well-established consensus on important topics," it continues. "On topics where information quality is critically important — like health, civic, or financial information — our systems place an even greater emphasis on signals of reliability." To Google's credit, it's a fair warning. Its own involvement in the AI arms race aside, Google is the most-used search engine by a landslide. Generative AIs are [already being used]() by major publishers to churn out content, while the [Hustle Bro]() sect is already encouraging its following to use the free-to-the-public tool to build personal content mills. As one of the foremost curators of our digital lives, Google has to adapt to new technologies that change how online content is made — and generative AI, regardless of its very real flaws, is already doing just that. That said, Google absolutely has a dog in this fight, because it *is* a dog in the fight. It seems pretty desperate to keep its head above the Microsoft and OpenAI-led AI market waters, and given that its own chatbot-infused search has already shown to be blatantly incorrect — in [*an advertisement*](), of all things — it's probably best for it to get ahead of the many problems that are likely to come in a digital landscape packed full of cheap, fast, extremely [confident-sounding]() but [often wrong]() AI content. To that end, it's not surprising to see Google name healthcare and finance as content of particular concern, due in part to their general importance as well as to the very bleak reality that available generative AI tools consistently get those kinds of content wrong. Large Language Models (LLMs) are notoriously bad with numbers — illustrated well by *CNET's* embarrassingly [error-ridden]() AI-generated financial advice — while doctors have found ChatGPT to [straight-up fabricate]() medical diagnoses and even treatments, even including *fake sources* for its alleged findings. And as far as political content goes, a lot of experts have warned that ChatGPT's availability is [perfectly poised]() to turn our online world into [propaganda hell](). So, you know, cheers. Ultimately, though, Google says that we shouldn't worry too much. After all, they've been doing this for a while. "Our focus on the quality of content, rather than how content is produced, is a useful guide that has helped us deliver reliable, high quality results to users for years," reads the new FAQ. Noted, but we're sure Google might forgive us for having our fair share of concern — especially considering that it's not *making* content creators mark material as AI-generated. "AI or automation disclosures are useful for content where someone might think 'How was this created?'" they wrote. "Consider adding these when it would be reasonably expected." Honor code, y'all. That'll [probably hold](). **More on Google AI:** [*Google's Demo of Upcoming AI Shows It Making Huge Factual Mistake*]() ## Author At Futurism, I've reported extensively on the rise of AI as a cultural and business force shaping the media industry, and more broadly how those dynamics are changing how we all consume and share information and relate to one another. I'm also fascinated by public health policy and ethics, the role of emerging tech in politics and governance — and the powerful people and forces at those intersections — climate change, and the environment. My investigation on Sports Illustrated's use of AI-generated authors with fictional biographies won a 2024 Mirror Award for "Best Story on Media Coverage of Artificial Intelligence in Journalism and the Media" from Syracuse University's SI Newhouse School, I contributed to Niemen Lab's 2025 Predictions for Journalism series, and I've discussed my work for Futurism during appearances on NPR, CNN, the BBC, the CBC, and more. I grew up in rural Pennsylvania and attended the University of Massachusetts Amherst, where I played Division I field hockey for the Minutewomen as a midfielder. Since then, I've lived in New Orleans, Louisiana and Manhattan, New York. I spend my free time running, reading, perusing archival fashion, and searching for the world’s best negroni. I also have a debonair tuxedo cat, Westley, who's named after "The Princess Bride." ### Author social links [Bluesky]()